LIFTAG Sport® was launched in 2014 in Los Angeles, CA, with one goal: create superior, sports nutrition supplements that will Elevate Athletes Everyday. The name LIFTAG Sport® was created to focus on what you are planning with your training. It combines the English word LIFT to mean your activity and TAG, the German word for Day. In essence, you are stepping up to your “lift day”, whether it is running, gym training, mountain climbing, cross-fit challenges or a walk at the track.
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